Txtstation Pro is a web-based platform that can output HD-quality graphics and animations to screens, whether it be broadcast, stadium boards, or digital signage. Viewers text their messages to a short code and within seconds, the real time results can appear live on the screen.  The dynamic display of responses has been proven to not only improve overall response rate but it also engages the consumer in a fun an interactive way. 

At the heart of our services is Txtstation Control Center, a backend data distribution and warehousing system that collates and processes all campaign traffic. Clients can easily access, monitor and manage their own promotions through the web-based interface.  Key features include data mining, 24/7 live campaign management, reporting tools and permission-based marketing functions.

Our goal is to provide a variety of effective tactics that can help you engage your target audience. This allows you to open a dialogue with the consumer and ultimately, achiever return on the campaign objectives. Some of our tactics include:

• Games and contests (races, scramblers, guess who/where, fast fingers, txt-of-war)
• Polling, voting and ratings
• User generated vanity content (Txt- and pix-to-screen)
• Internet data collection
• Non-display mobile marketing campaigns
• Contests, Txt-to-wins, sweepstakes

Using the Txtstation Pro product, all content can appear within a custom graphic in real time. Participants will be rewarded with instant gratification and the interaction allows your brand to become relevant in a personal way. 

In any mobile campaign, data is derived and a direct conversation can instantaneously be made with the participant.  The reply message back to their phone is a powerful opportunity to open an ongoing conversation and/or promote a specific cause.  The content of the message should depend on the objectives at hand, but some of the more popular uses include:

• Additional branding and messaging purposes
• A means to opt-in the consumer for future text alerts (see below for more details)
• Provide a discount voucher for merchandise, tickets, etc.
• Exclusive promotional offer
• Drive traffic to a custom mobile web site by including a hyperlink (see the mobile web sites section below for more details)
• Data and email collection
• Drive traffic to a traditional website
• Drive traffic back to retail using a special offer

All messages can be a maximum of 160 characters in length and if used correctly, can generate a significant return on investment.

Extend and strengthen your relationship with your consumer base and provide them additional value by offering a club-like environment.  Think of it as an email distribution list but a far more powerful one given the personal mobile channel and the immediacy that it can provide.  Consumers opt-in to receive regular and time-sensitive alerts, sent directly to their phone.  Messages can include the latest news, updates and promotions relevant to their interest.  In addition, the ongoing communication can be used to promote your objectives, such as driving sales, highlighting upcoming promotions or spurring a particular consumer behavior. 

• Deliver content such as images, music, and more. Content is optimized for individual handsets with mobile CMS
• Collect profiles, preferences and user submitted data
• Viral site forwarding
• Use as a means for street team data collection while on-site at events

• Send text promo ads, coupons etc.
• Deliver short video clips back to consumer handset
• Integration of IVR capabilities
• Fan and guest assistance inside venues
• Reverse look-up capabilities

Please contact us to learn more about these opportunities.